Blog Post 4 Home Staging Tips for Sellers in Santa Cruz, CA

4 Home Staging Tips for Sellers in Santa Cruz, CA

If you're considering not staging your Santa Cruz home, you need to know that, according to 20% of agents in 2024, staging a home results in up to a five percent increase in home value.Spending time improving your home's curb appeal will significantly increase your profit...
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Blog Post 4 Benefits of a Tenant Portal for Santa Cruz Tenants and Landlords

4 Benefits of a Tenant Portal for Santa Cruz Tenants and Landlords

With almost half of all Californians living in a rented home, property owners have the potential to host a lot of people at once. Dealing with so many questions, requests, and payments at one time can be a hassle.This is why many landlords implement a tenant portal into their bus...
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Blog Post How to Use Property Marketing to Find Tenants in Santa Cruz, California

How to Use Property Marketing to Find Tenants in Santa Cruz, California

How many of your current units are sitting vacant, collecting dust while stealing money from your accounts? If you're struggling to find tenants in Santa Cruz, CA, you'll continue losing money. It's time to reconsider your property marketing strategy!Learning how to m...
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Blog Post The Best Way to Receive Rent Payments for Landlords

The Best Way to Receive Rent Payments for Landlords

Do you want to lose money on your rental property or make a profit from it? Of course, your answer is the latter. As a landlord, your top priority should be ensuring that you receive rent payments on time.An efficient rent collection system is essential for maintaining cash flow ...
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Blog Post How Much Should a Security Deposit Be?

How Much Should a Security Deposit Be?

You're about to have a few vacant apartments to fill. This means you must prepare the units, find good tenants, and create the leases.You also have to choose the security deposit amount. As you think of this, you might wonder, "How much should a security deposit be?"...
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Blog Post 3 Reasons to Outsource Your Tenant Screening Process in Santa Cruz, CA

3 Reasons to Outsource Your Tenant Screening Process in Santa Cruz, CA

1,906 of the 25,603 housing units in Santa Cruz were vacant in 2022. That's a high 8% vacancy rate, a number so high that the government considered levying taxes on empty homes.These figures can make property owners desperate. They may abandon tenant screening and let in any ...
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Blog Post 4 Traits to Look for in Rental Property Managers in Santa Cruz, CA

4 Traits to Look for in Rental Property Managers in Santa Cruz, CA

It is excellent that you have decided to hire a property manager! Now comes the task of determining which property manager you want to work with. Do not randomly choose a property manager based on price or ads.You should research property managers local to your Santa Cruz propert...
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Blog Post How to Write and Send a Lease Non-Renewal Letter

How to Write and Send a Lease Non-Renewal Letter

Is there ever a time when either party involved in a lease agreement is obligated to renew the lease when the agreed-to time period ends? Do they have to give a reason for non-renewal?The short answer is no but with a few exceptions. A landlord is not allowed to not renew a lease...
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Blog Post What Makes a Good Tenant?

What Makes a Good Tenant?

Across the country, landlords have filed more than 3.6 million evictions every year. For landlords, the process can be stressful and time-consuming. One way you can potentially avoid filing an eviction is by having a good tenant.The wrong tenant could mean damage to the property ...
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Blog Post Real Estate Flipping in Santa Cruz: Avoid These Crucial Mistakes

Real Estate Flipping in Santa Cruz: Avoid These Crucial Mistakes

If you've watched HGTV, gone down a YouTube rabbit hole, or talked to people you know, you probably have heard that flipping homes is a potential goldmine. About 8% of home sales recently involved property flips.While there is a lot to be gained from flipping homes, there'...
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